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BLU CRU PROGRAM
The FMSQ is proud to partner with Yamaha Motor Canada to propel the sport of Cross-Country to new heights.
The BLU CRU initiative was designed to support Yamaha’s elite riders and racing teams. Beyond performance, a true social movement has emerged: Yamaha owners have embraced this identity, transforming the BLU CRU into a tight-knit community of enthusiasts.
The BLU CRU program is, above all:
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A strong identity: A sense of belonging to a movement focused on racing, training, and family spirit.
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Exclusive benefits: Access to special promotions and member-only events.
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Recognition: Dedicated customer days to celebrate your passion.
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Technical support: Access to expert tips and information to optimize your riding performance.
DON’T MISS OUT: Wear your colors with pride!
Show the world you’re part of the movement! Visit the official online store to discover the full range of BLU CRU gear and apparel.
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